Search Engine Optimization

Having a well designed website is great, but what if nobody can find it?

We have devised an effective multi-level Search Engine Optimization process to improve your website's ranking on major search engine results pages. Our technique follows the webmaster guidelines of Google, Yahoo, MSN and other search engines to ensure compliance with those guidelines. We only use ethical and legal methods to effectively enhance your website's visibility and traffic.

To achieve our goals, the SEO process is performed on three levels:

1 – Keyword Strategy: This first stage is very important. We will determine here the keywords the Internet users will find you with, using the most popular search engines like Google, Yahoo, MSN or Ask.com . Of course those keywords will be directly related to your website, your services or your products, and will be compared to your competitors websites. The goal is to find the best suitable keywords and compare them against the difficulty we may encounter to successfully place your pages on the first pages of search engine results.

2 – HTML and Content Optimization: Directly resulting from the first step, your page optimization consists of placing the previously chosen keywords inside your content with some specially chosen HTML tags. This will improve your page pertinence targeted for those keywords in the search engines' databases.

Additionally, the URL that points to your pages will evolve from dynamic to static display, making the indexation of your pages easier for the search engines crawlers (your page www.yoursite.com/page.asp?id=2 will become http://www.yoursite.com/your-page-title.html ). This modification is backward compatible, which means that all your previous dynamic links will still work.

3 – Directory Submission: To enhance your pages' popularity, we will submit your website to about 200 most known internet directories and search engines. This is the most labor intensive part of the SEO process as we often need to submit your information manually to stay compliant with the anti-spam policies that many directories employ nowadays. This process establishes a strong foundation for your website's visibility and by creating many links leading to your website it improves search engine ranking.

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